Ambassador meets Mr. Keith McLoughlin, CEO of Electrolux AB

Ambassador meets Mr. Keith McLoughlin, CEO of Electrolux AB

Ambassador meets Mr. Keith McLoughlin, CEO of Electrolux AB
February 4, 2015

Ambassador, Mrs. Banashri Bose Harrison, met Mr. Keith McLoughlin, CEO of Electrolux AB on February 4, 2015 at the headquarters of Electrolux. She briefed him about the rapid growth in India and suggested that the company should explore establishing a manufacturing facility in India. Mr. McLoughlin said that Electrolux had been in India with own operations till seven years ago. It was aware of market opportunities that the country offered and would consider entering the Indian market again either through investment or acquisition when the time seemed right in terms of the per capita purchasing power and it became as easy to establish a business in India as in other competing investment destinations. Ambassador informed Mr. McLoughlin about the “Make in India” programme launched by Prime Minister Narendra Modi in September last year. She said that India offered a huge potential market for the entire range of products that Electrolux offers which were renowned for their technology as well as their ‘greenness’. She also added that the Indian talent could be tapped for R&D innovation as well. 

Ambassador was briefed about Electrolux professionals in India and their Centre of Excellence in Gurgaon providing unlimited training for clients and end users and that they are the leading supplier of complete solutions for professional kitchens and laundry. She was shown around the R&D unit of Electrolux by Mr. Martin von Arronet, Senior Vice President who said. ‘Electrolux does not sell just products, it offers solutions not for just homes but also industries, particularly in hospitals and the hospitality sector.